• 01


    Through interviews and an industry deep dive, we immerse ourselves in your strategic issues, culture, and leadership team dynamics. Critical diagnostic to understand your business and your world to identify the key problems.

  • 02

    The Strategy Room

    An intensive virtual or live working session from 1 up to 400, where we navigate generative dialogue towards a clear strategy.

  • 03

    Lock In

    We work with leaders and key team members to lock in the aligned execution of the strategy through peer advisory, customized for your unique culture. You get an actionable, ownable business plan framework with complete buy-in.


Dr. Ritchie’s focus on “enough”:
“Finding the point where enough is enough is important.”

Dr. Ritchie’s definition of transformation:
“Letting go of one way of operating and moving on to another.”

Dr. Ritchie’s emphasis on successful execution:
“Moving on from conceptual language to execution as rapidly as possible!”

A diagram with three flame coloured sections, reading Enough Clarity, Enough Discipline, Enough Cohesion


We specialize in supporting mid market organizations with between $20M and $1B annual revenue that are experiencing change or inertia that impacts their ability to perform at the highest levels.

Hear from some of our clients:

  • Scott Kirkpatrick

    Former COO of General Assembly, Scott is now CEO of Brainpop in New York. Ignition Institute conducted extensive in-room facilitation to help GA build momentum in their business.

  • Barbara Harrison

    CHRO of GUD Holdings in Australia and NZ, Barb has experienced Ignition first-hand in both live and virtual sessions.

  • Kevin Baird

    A highly-successful, serial entrepreneur, philanthropist, founder and Chair of the NGO, Global Center for College and Career Readiness, Executive and Adviser to EdTech company Achieve3000 and Director of non-profit Nabu.org, Kevin continues to value the Ignition process across his many affiliations.